Sep 16, 2024

Undergraduate Catalog 2022-2023

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Undergraduate Catalog 2022-2023 Archived Catalog

Marketing Minor

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Students majoring in programs outside of the Department of Business may choose Marketing as a minor field of study.

Students must achieve a cumulative grade point average of 2.25 in the minor.

Requirements for minor in Marketing - 18 hours

BUS 2193 Business Statistics (On Campus and Online)
MKT 2143 Principles of Marketing (On Campus and Online)
MKT 3883 Digital Marketing (On Campus and Online)
MKT 4113 Marketing Research (On Campus and Online)
MKT 4123 Integrated Marketing Communications (On Campus and Online)

Elective - 3 hours

Additional 3 hours of MKT courses.

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